Episode 1 of 21
Arrival in the New Normal
The greatest change of our time happens not through a loud bang, but through the absence of one.
The greatest change of our time happens not through a loud bang, but through the absence of one. "The Quiet Shift" describes the process of habituation: We are getting used to conditions that were considered dystopian just a decade ago.
We accept that our most intimate thoughts are mirrored by algorithms. That reality has become negotiable. That attention has become currency and attachment has become a business model.
This episode illuminates how we missed the moment when technology stopped being a tool and started becoming the environment. It's about awakening from the trance of habituation.
Do you still remember your first smartphone use? The moment you first "googled" something instead of looking it up? The day you stopped memorizing phone numbers?
These transitions were so gentle, so convenient, that we barely noticed them. And that's exactly what makes them so powerful. Revolution through convenience. Transformation through habituation.
We must recognize that our "normality" is an artificial construct optimized for attachment and dwell time – not for human flourishing. The first step of transformation is awakening: seeing that the landscape we traverse daily has been designed.
Not by us. Not for us. But for something that transforms our attention into profit.